I was recently Googling for some free Coke rewards codes, when I stumbled across this blog, referencing this blog, referencing Ms. Havey’s site. Although all the postings noted are several months old, I felt a strong need to respond to the “woe is me, I’m just a victim” attitude growing more prevelant in our litigious society.
Below is the email I dashed off to Ms. Havey and those who responded to her posting. I sincerely hope to hear back from her and will update here if it happens.
Dear Ms. Havey –
I recently stumbled across a reprint of a blog posting that referenced your efforts against Coca Cola’s current rewards campaign.
While at first blush I couldn’t agree more with the frustration you and others express at the sheer number of sodas one must redeem in order to “win“, I think you and your supporters are being very narrow minded. Don’t get me wrong, I think redeeming several hundred, or even a thousand plus points, for some small trinket, while the “really good” prizes cost ridiculous amounts is reprehensible. However, you and others have failed to consider the following:
1) No one said you HAD to win that walk-on role in a television series. If every grand prize were attainable by every person interested we’d have a lot of grand prize winners and not many runners-up, now wouldn’t we? Personally, I’m drinking the same number of sodas as I normally would and entering the codes. When the end of the contest looms, I’ll happily redeem my points for whatever’s in my range. Note the lack of greed. Note the lack of victimization. Note the accountability and responsibility for my own actions.
2) You assumed a time limit on the quantities to be consumed. While all contests eventually end, no one said you had to imbibe the quantities you describe within a year. Maybe this contest will run for 2, 3… even 5 years. You just have to take your chances and drink responsibly. Which takes me to my next point.
3) I’m sick and tired of people blaming the food industry for the state(s) we find ourselves in. No one is forcing you to drink that much soda, so don’t whine if you can’t get the 26,000 point Trip to Vegas and don’t want to find a way to collect that many points. No one makes you stop at McDonalds every day, but we’re blaming them for making the public obese. Now it’s Coke for offering us the hood from Kyle Petty’s car and somehow it’s their fault we’re guzzling soda at irresponsible rates. Remind me again… who held that gun to your head and told you you had to win that prize? How about instead of playing victim, we take responsibility for our own damned actions for once!
4) As I suggested in point 3, there are many ways to collect that many points. The complaint that you can’t pool points is a ridiculous one. Yes, it’s true, you cannot pool points ONCE YOU’VE REDEEMED THEM. But who’s stopping you from collecting codes from your friends, neighbors, dog-walker, or off the Internet. How do you think I found your site? After finding, and entering, codes that netted me 200 points I stumbled across a blog referencing another blog referencing your site… while searching the Internet for free codes. Huh.
What about those in the services industry that find themselves buying in bulk? I’ll bet their main problem is not consuming the soda (after all, they turn around and sell it to, or pour it for, us. Their main problem is the 10-codes-redeemed-a-day rule. That means only 100 points max a day. Roughly 3,000 a month. 18,000 in 6 months. I can’t believe there are no caterers or others in similar industries out there that don’t have an enormous amount of points.
Coca Cola themselves frequently publishes codes worth anywhere from 3 to 100 points via other advertising outlets (i.e. magazines). I’ve personally redeemed several hundred points worth of free codes. And I ran across someone saying they’d soon be offering codes for 750 – 1000 points.
While I agree with your basic premise I wholeheartedly disagree with your stance that the prizes are unattainable unless you’re willing to hurt or kill yourself AND that it’s Coca Cola’s fault if we do and responsibility to see that we don’t. It’s time that we as a nation grew up and acted like adults. Adults with control over our own actions. Stop blaming everyone else and take responsibility.
I’ll end with the following quote from your site:
“the POINTS for the TOP PRIZES are so excessive that if someone actually DRANK the Coke that they’re buying to win those prizes, then they would die (FACT)”.
Who said you had to drink the Coke Ms Havey? Who?
Sincerely,
Jeff Roseman
http://blogs.ca-rosemans.com/jeff